The Grounds Roastery - Brew Bag Campaign

Logo Design | Packaging Design | Campaign | Creative Direction

Our brew bags combine thoughtful design, engaging storytelling, and clever branding. The packaging features modern icons and earthy tones, highlighting the product's simplicity and quality.

A videography campaign showcases the convenience of brewing freshly ground coffee in minutes, bringing the "Barista in a bag" and "Just like tea, only coffee" slogans to life. The result is a cohesive brand identity that makes quality coffee effortless for everyday moments.